Advoco Hospitality
is a consulting firm providing marketing
expertise to the global lodging industry. Working with property owners
and operators we identify the gaps in the sales and marketing
processes that impede the marketing team’s ability to reach its
financial goals and true potential. Once those gaps have been
identified, we offer practical solutions to remedy them.
Internet Web Site reviews, the
development of
hotel & resort marketing plans,
comprehensive
sales reviews,
and marketing
trouble shooting
are among the services offered by
Advoco.
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Why call in an advisor?
As a hotel General Manager and supervisor of multiple properties I
often sought an objective third party source that could
validate the over all effectiveness of our sales and marketing efforts
as measured against industry “best practices”.
What
I wanted to hear was the answer to such questions as: were our marketing
plan tactics effective, was the team working well together, did they
know their targets, were the environment and our processes conducive to
high performance, was the team spending their time well, were they
properly focused, and how well were we deployed against our market
segments? In other words I wanted to know what other operators were
doing and to make sure we were receiving the maximum leverage from our
existing resources.
The
need for such a resource is what prompted the creation of Advoco
Hospitality and its scope of services.
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When to call in an advisor
n
Obtain assistance from a competent third party partner concerned
with your success
n
Explore the true potential of your sales & marketing operation
n
Identify and obtain practical solutions to gaps within the sales and
marketing operation
n
Assess the efficacy of the property Marketing Plan
n
Receive "best practices" input
n
Evaluate the effectiveness of your web site as a 24/7 interactive sales
tool
n
Assess how your individual sales managers perform in "shops"
n
Learn the root cause and practical remedy for a particular problem
n
Measure and track sales team productivity through assessment of work
environment, time management, and sales skills confidence
n
Acquire the characteristics of high performing teams
n
Know how your team performs in productivity measurements compared to
other quality property sales teams
n Create
greater synergy among the various disciplines within the sales &
marketing area
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Unlock Your Sales
Potential
Break
through performance can be
achieved if one is willing to be open minded, and not tied, exclusively,
to traditional methods of conducting business. World Champions
emerge not through conservative play calling but rather by developing
new and better plays that can be successfully executed by the team
members.

Advoco
will help direct you in acquiring the characteristics of high performing
World Champions.
Increase Sales Productivity Learn More
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